Deprecated List - The Personal MBA
By Josh Kaufman
This page contains a list of books that were recommended in past editions of the Personal MBA reading list. This page is provided as a reference. Here’s the current list of Personal MBA-recommended business books.
First, a bit of history: the Personal MBA started as a personal side project. My goal was to learn more about business so I could do well in my new job. Instead of going on vacation, I spent my summer reading business books. You can read the whole story in my book.
The first edition of the Personal MBA reading list was published in August, 2005. At that point, I’d read approximately 200 books. Since then, I’ve read over a thousand business books (I lost count), and expanded my research into psychology, science, and systems theory. Over 11,000 business books are published every year, and my recommendations can only be as good as the books I’ve read. The more I read, better the list becomes.
The list also grew in size, from 44 initial recommendations to the current list of 99 titles. The list is locked at 99 recommendations, and won’t expand any further.
The books on the current Personal MBA reading list represent the very best business education resources I’m currently aware of. They are the first recommendations I give to businesspeople who are interested in learning how to make more money, get more done, and enjoy the process of building a successful venture. I track my research and recommendations closely, and update the list annually based on the results of my research.
I make every effort to avoid recommending “flavor of the month”-type books, books that happen to sell a large number of copies, and books that “everyone” thinks you should read. Business books, particularly in the management genre, can be very cargo-cultish, and I have several checks and balances that prevent me from recommending a book simply because it’s “hot.” The current list represents the result of my best efforts and research to date.
That said, many Personal MBA readers are curious about books that are no longer on the list, resulting in this page.
Books are typically removed from the “official” reading list for the following reasons:
- I find another book that covers the same general topics and ideas more clearly and/or effectively than a past recommendation.
- A book that’s lighter on fundamental concepts (the “mental models” I mention in The Personal MBA: Master the Art of Business) is replaced by a book that covers more of these principles.
- Books are removed from one category from the list in favor of expanding coverage in other areas. Example: removing selections from the Personal Finance category in favor of more books about Sales, etc.
- As I gain personal experience with different aspects of corporate work and entrepreneurship, I become a better judge of the quality of advice contained in business books, and my opinion of what makes a great business book changes.
After settling at 99 total selections, the Personal MBA reading list tends to turn over books at a rate of approximately 5% per year. That’s pretty good, considering how many new books are published every year. Many of the current reading list selections have been included since the 2005 edition.
Past recommendations are still of good quality, and are worth reading. Removing a book from the current list is typically a difficult decision. Removing books is an absolute necessity to keep the list at a manageable size.
I still recommend reading books on the current list first, but feel free to pick up books on the deprecated list if one strikes your fancy – they’re still worth reading. Keep in mind that many of these recommendations are over seven years old, so you may not be able to find some of these books in print.
Here are past Personal MBA recommendations in alphabetical order:
- American Business: 1920-2000 by Thomas K. McCraw et al
- The Art of Project Management by Scott Berkun
- The Art of the Start by Guy Kawasaki
- The Boglehead’s Guide to Investing by Taylor Larimore et al
- The Book of Business Wisdom by Peter Krass
- The Book of Entrepreneurs Wisdom by Peter Krass
- The Book of Leadership Wisdom by Peter Krass
- The Book of Management Wisdom by Peter Krass
- The Bootstrapper’s Bible by Seth Godin
- Brand New by Nancy Koehn
- The Business Reference Guide by Tom West
- Business: The Ultimate Resource by Basic Books
- Changing For Good by James Prochaska et al
- Citizen Marketers by Ben Mcconnell and Jackie Huba
- Cut to the Chase by Stuart Levine
- Economics in One Lesson by Henry Hazlitt
- The Essays of Warren Buffett by Lawrence Cunningham
- Essentials of Accounting by Robert Anthony and Leslie Breitner
- Every Manager’s Desk Reference by Alpha Books
- The McGraw-Hill 36-Hour Course in Finance by Robert A. Cooke
- Flawless Consulting by Peter Block
- Founders at Work by Jessica Livingston
- The Four Hour Workweek by Tim Ferriss
- The Four Steps to the Epiphany by Steve Blank
- Getting Real by 37signals
- Getting to Yes by Roger Fisher and William Ury
- Green To Gold by Daniel Esty and Andrew Winston
- Hiring Smart by Pierre Mornell
- It’s Not About the Money by Brent Kessell
- Judgement by Noel Tichy and Warren Bennis
- Law 101 by Jay Feinman
- The Lazy Person’s Guide to Investing by AUTHOR
- The Little Book of Business Wisdom by Peter Krass
- The Little Red Book of Selling by Jeffrey Gitomer
- The Marketing Playbook by John Zagula
- Mastery by George Leonard
- Money and Power by Paul B. Farrell
- Now, Discover Your Strengths by Marcus Buckingham and Donald O. Clifton
- On Competition by Michael Porter
- Personal Development for Smart People by Steve Pavlina
- The Personality Code by Travis Bradberry
- Poor Charlie’s Almanack by Peter Kaufman
- A Primer on Business Ethics by Tibor Machan and James Chesher
- Principles of Statistics by M.G. Bulmer
- Product Design and Development by Karl Ulrich and Steven Eppinger
- Profitable Growth is Everyone’s Business by Ram Charan
- Re-Imagine by Tom Peters
- The Sales Bible by Jeffrey Gitomer
- Seven Habits of Highly Effective People by Stephen Covey
- The Streetwise Small Business Book of Lists by Gene Marks
- The Substance of Style by Virginia Postrel
- The Dip by Seth Godin
- Web Analytics: An Hour a Day by Avinash Kaushik
- What the CEO Wants You to Know by Ram Charan
- Work Less, Live More by Bob Clyatt
Return to the current edition of the Personal MBA reading list…
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