Master the Art of Business
A world-class business education in a single volume. Learn the universal principles behind every successful business, then use these ideas to make more money, get more done, and have more fun in your life and work.
From The Personal MBA's List of the 99 Best Business Books...
We all have things about ourselves we'd like to improve, but changing behavior is often very tricky business. The spirit may be willing, but the flesh is often weak, and our efforts to change sometimes end in frustration. Feeling bad about yourself doesn't help, either.
There's no need to start channelling your inner drill sergeant: Self-Directed Behavior is an extremely useful summary of the latest research in successful self-improvement and behavioral modification.
Watson and Tharp have done a masterful job of summarizing all of the latest findings in science and psychology that can help you change your behavior - and make those changes stick. You'll learn what self-regulation is and why it's important, how to choose useful goals and anticipate obstacles, how to observe yourself, how to examine the antecedents and consequences of particular behaviors, and how to solve problems and prevent relapses once a behavioral change is made.
Self-Directed Behavior can help you stop wasting valuable energy on behaviors that don't serve you, and redirect that energy to behaviors that support the kind of life you want to live.
Books purchased through this website support The Personal MBA's ongoing research.
Master the Art of Business
A world-class business education in a single volume. Learn the universal principles behind every successful business, then use these ideas to make more money, get more done, and have more fun in your life and work.