Master the Art of Business
A world-class business education in a single volume. Learn the universal principles behind every successful business, then use these ideas to make more money, get more done, and have more fun in your life and work.
From The Personal MBA's List of the 99 Best Business Books...
Review: 'How To Win Friends And Influence People' by Dale Carnegie
It has been said that Dale Carnegie knew more about human nature than anyone before or since. After reading How to Win Friends and Influence People, I completely agree.
Based on the core idea that people have a fundamental psychological need to feel important, How to Win Friends and Influence People details “three fundamental techniques for handling people, six ways to make people like you, twelve ways to win people to your way of thinking, and nine ways to change people without arousing resentment.”
Each of the principles Carnegie discusses is presented in a clear and memorable way, accompanied by examples that illustrate the principle in action. You'll learn about the importance of remembering names, asking questions instead of giving orders, speaking with others about their interests, emphasizing areas of agreement, giving people a reputation to live up to, and allowing people to come to your conclusions on their own. Beneath all of the stories and anecdotes is a simple, valuable lesson: if you choose to be genuinely interested in the people you work with and you let them know it, they will always be happy to work with you.
Many of Carnegie’s tips on working with people seem to be common sense, but they're often challenging to put into practice when you're angry or upset, so consistent mindful practice of these principles is very important. To that end, I've taken (and highly recommend) the Dale Carnegie Institute's 12-week course on Effective Communications and Human Relations - you'll be amazed at how much you grow in such a short period of time.
Buy 'How To Win Friends And Influence People' by Dale Carnegie
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Master the Art of Business
A world-class business education in a single volume. Learn the universal principles behind every successful business, then use these ideas to make more money, get more done, and have more fun in your life and work.
About Josh Kaufman
Josh Kaufman is an acclaimed business, learning, and skill acquisition expert. He is the author of two international bestsellers: The Personal MBA and The First 20 Hours. Josh's research and writing have helped millions of people worldwide learn the fundamentals of modern business.
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