The Personal MBA

Master the Art of Business

A world-class business education in a single volume. Learn the universal principles behind every successful business, then use these ideas to make more money, get more done, and have more fun in your life and work.

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From The Personal MBA's List of the 99 Best Business Books...


Review: 'The Goal: A Process Of Ongoing Improvement' by Eliyahu Goldratt

The best way to learn about a subject is to observe a person while they're living it. The Goal: A Process of Ongoing Improvement is not a traditional business book: it’s a novel about Alex Rogo, a plant manager whose factory is on the brink of being closed.

As the story progresses, Goldratt and Cox use each event to teach you about operations management, systems thinking, asking good questions, analyzing constraints, managerial decision-making, and the inherently human nature of business. You'll be privy to Rogo's thoughts, questions, and hardships as he discovers that the way to save his plant is by abandoning outdated concepts and adopting new ways of thinking.

Aside from the the concepts, The Goal is very engaging and memorable, which helps to reinforce the information presented in the book. Goldratt's "Theory of Constraints" would be easy to forget if presented in a more academic format, but watching it work makes it hard to forget.

Who knew running a factory could be so captivating?


Buy 'The Goal: A Process Of Ongoing Improvement' by Eliyahu Goldratt


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The Personal MBA

Master the Art of Business

A world-class business education in a single volume. Learn the universal principles behind every successful business, then use these ideas to make more money, get more done, and have more fun in your life and work.

Buy the book:


About Josh Kaufman

Josh Kaufman is an acclaimed business, learning, and skill acquisition expert. He is the author of two international bestsellers: The Personal MBA and The First 20 Hours. Josh's research and writing have helped millions of people worldwide learn the fundamentals of modern business.

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